In the past, NZ culture has celebrated kitsch and hokum as part its cultural cringe identity. For example:
But there's always some flowery twats who wants to bring it all back in bold like a bad acid flashback in flares and tie-dyed jokes once more. It looks like the Miramar escarpment is going to have a Wellywood sign after all.
If anyone's running a sweepstake on how long it'll take between installation and defacement, I'll buy into that for a dollar.